Latest News
Keeping up-to-date with a constantly evolving technology is never easy. That’s why we’ve compiled the most important news into one area to keep you up to speed with the latest in software development.
Keeping up-to-date with a constantly evolving technology is never easy. That’s why we’ve compiled the most important news into one area to keep you up to speed with the latest in software development.
After conducting an SEO audit on your site, one of our top recommendations may be to add a blog section. Creating an SEO blog post for your business doesn’t have to be a daunting task. In this article, we’re going to share our top tips for writing in an SEO-friendly manner. These tips can be… View Article
Read more...We’re all looking for ways to improve our marketing in the new year, but blogging as a marketing tool is something we tend to overlook. While this is certainly a different type of marketing than huge billboard campaigns. You’ll find that it’s a very cost-effective way to attract a wider audience, which we could all… View Article
Read more...For business owners who are starting to learn about SEO, you might be wondering how does Google work? There are many different factors to keep in mind, that impact how your site ranks online. This article will break down some of the key things you need to know and answer the question of how does… View Article
Read more...There’s no time like the present to start making improvements to your business website, especially as we recently entered a new year. SEO in 2022 is something that any website owner needs to consider. It’s one of the top tools for attracting more traffic to your site and ensuring that your business goes from strength… View Article
Read more...For companies no matter where you are in the world, you need to focus on mobile SEO to help expand your customer base. All of us use our phones daily, and for many people, browsing their mobile has replaced using a laptop or desktop computer. Today we’re going to share with you everything you need to… View Article
Read more...If you’ve been working on learning more about SEO recently, you might have read about rich snippets. This can often be a very confusing topic to learn about, but it’s a very important aspect of SEO for large and small businesses across the country. Let’s take a look at rich snippets and how you can… View Article
Read more...Small business owners are constantly looking for new ways to stay ahead of the competition online. For that reason, we encourage you to research and invest in small business SEO over the upcoming year. Our team will be here to support you with small business SEO to help you to reach your business goals. Keep… View Article
Read more...Blogging is one of the top ways to improve your site’s SEO. When it comes to adding articles for your website, you need to ensure these are written in the right way to boost your SEO. Keep reading as we share some of our top tips for SEO-friendly blog posts. Businesses in any industry can… View Article
Read more...Today, we’re going to discover what an SEO keyword is and how these should be used throughout your website. By learning more about this topic, you’ll be able to improve your ranking on Google with a few simple tweaks to your site. If you’ve been thinking about adding a blog section to your website this… View Article
Read more...When searching for ways to improve your SEO this year, you’ll want to learn more about structured data. This is a way to help your website receive more attention from search engines, and it’s used by many of the world’s top search engines. So, in this article, we’re going to share everything you need to… View Article
Read more...We’ve previously spoken about SEO and the benefits this can offer to your business. Our team provides a full range of SEO services, and we’ll be excited to work with you to drive more business to your website. However, one of the most common questions we receive is about search intent. Today we’re going to… View Article
Read more...Keeping your website secure should be one of your top priorities as a business owner. Whether you’ve recently built a new website or are looking to update an old site, security is something to always keep in mind. The good news is that BSPOKE Design is here to support you with this task. Let’s look… View Article
Read more...Your SEO site structure can make your site more user-friendly and help it to rank highly on Google. When you think of SEO, the first thing that probably comes to mind is adding keywords to your text. However, there’s so much more to SEO than meets the eye. In this blog post, we highlight the… View Article
Read more...When it comes to the launch of your website, we’ve already shared the ways to guarantee it is a huge success. However, there are certain things that you also need to keep in mind and avoid doing to ensure your Peterborough or local website launch is an actual success. Let’s take a look at seven… View Article
Read more...SEO is one of the top tools for ranking your website, so let’s focus on the top tricks to improve it. Any business owner knows how hard it can be to attract attention to their business and the aim of having a website is to do just that. However, it can also be difficult to… View Article
Read more...If you are planning to launch a new website this year, there’s plenty to keep in mind when it comes to a successful website launch. There’s no denying that putting together a professional and captivating website is a huge task, but our team will be here to support you with this job. So, keep reading as… View Article
Read more...If you’ve been thinking about undergoing website maintenance recently, you’ll want to find the best package on offer. Here at BSPOKE Design, we are proud to offer an excellent website maintenance package, which is suitable for virtually all businesses. Let’s take a look at what’s included. Code reviews Whether you’ve designed your site yourself or… View Article
Read more...When you are first launching a business, one of the most valuable tools when it comes to marketing is email. However, you might be wondering if it costs a fortune to build an email list. Today we’re going to share with you our top tips for building your email list to help ensure your business… View Article
Read more...One of the most popular offerings that our team provides to businesses in the UK, is our BSPOKE Design website hosting package. This package offers a wide range of features that will help maintain your website hosting. So, in this blog post, we’re going to discover what’s included in this package. We’ll also look at… View Article
Read more...Email marketing for small businesses requires you to know how to effectively communicate with potential customers to guarantee they keep choosing your company. As a small business owner, email marketing is one of the most powerful tools available to attract new customers. This article will guide you through the fundamentals of email marketing for a… View Article
Read more...Just as large corporations perform regular website maintenance, small businesses also need to implement a strategy, too. One of the most common questions we receive is about website maintenance for small businesses. We’re here today to help you discover how often you need to consider completing this task in the future. Weekly website maintenance Depending… View Article
Read more...While our team are here to help you with this work, there are certain things to keep in mind in order to conduct effective SEO keyword research to improve your site’s SEO rating. In this article, you will find a few top tips to help you find the best keywords for your business – allowing… View Article
Read more...While you might be aware of how to conduct general keyword research for your SEO tactics, PPC keyword research has some different considerations. When you conduct proper keyword research, you’ll find your money is better spent. Often, people don’t follow through with this research, resulting in poor results. In today’s blog post, we’re going to… View Article
Read more...When considering updating your website, having a responsive web design will allow you to stay one step ahead of the competition. With so many devices using websites, it can be a challenge to create a site that has the right resolution for each device. Of course, you risk losing visitors and business, but with responsive… View Article
Read more...When working on your sales and marketing efforts, you’ve no doubt heard of a click funnel. Many companies are unsure of their use and how to implement them, so today we’re going to take a look at what click funnels are and when you would use one. What is a click funnel? A click funnel… View Article
Read more...As a business owner, you need to ensure you are using modern digital marketing methods to share the word about your product or service. Working with an email marketing agency is one of the best ways to access a wider audience. It offers you a new way to share your offerings with the world. In… View Article
Read more...If you are looking to improve your marketing efforts, you might be wondering what skills you need to focus on. While our team will be happy to assist with your marketing activities, it’s always good to have an idea about what skills you need to effectively market your product or service. So, in this article,… View Article
Read more...Digital marketing and traditional marketing often work hand in hand for most companies. However, when your budget and time are limited, you may need to focus on one area more than another. So, we’re going to take a look at digital marketing vs traditional marketing so you can decide which is the best option for… View Article
Read more...Businesses today rely on digital marketing to spread the word about their offerings to the world. Digital marketing is a modern form of marketing that utilises the internet and technology in order to increase sales. In this blog post, we’re going to take a look at digital marketing and how it can help your business… View Article
Read more...While digital marketing often receives the most attention online, businesses still need to think about using traditional marketing. Although some traditional marketing solutions aren’t the most cost-effective option now, you’ll find that they still boost interest in your business. So, with this in mind, the remainder of this post will discuss how traditional marketing can… View Article
Read more...Website plugins are an incredibly useful tool for any business owner. Whether you outsource the building of your website or you completed this project yourself, you need to ensure website plugins are upgraded regularly. If you are wondering why you need to keep website plugins updated, keep reading to discover the benefits this task will… View Article
Read more...If you are about to build a new website or are updating your current one, choosing the right hosting solution is one of your top concerns. With so many options on offer, we know how confusing it can be to decide whether dedicated website hosting is right for you. Let’s take a look at why… View Article
Read more...Just like anything in life, your business website needs to be looked after from time to time. In order for your business to grow and expand, you need to evolve your website to ensure it keeps up with the demands of consumers. In this article, we discover what website maintenance includes and how it will… View Article
Read more...As a business owner, you might be wondering if it’s necessary to work with an expert to improve your SEO. While you can certainly review some aspects of SEO by yourself, you might be surprised to learn there’s so much more to SEO than just keywords. In this article, we discuss whether working with an… View Article
Read more...When it comes to improving your SEO, you might be wondering what the best platform to assist with this task is. Squarespace and WordPress are both incredibly popular options However, you’ll find that one of these is much better than the other for SEO. Keep reading as we put Squarespace SEO and WordPress SEO head… View Article
Read more...While we always recommend working with an SEO analyst to improve your site, there are certain things you can tackle alone. When you know the basics of SEO, you can make small tweaks to your site to start ranking higher. Keep reading to see our basic SEO checklist, which anyone can follow to start attracting… View Article
Read more...A blog is an incredibly useful tool for businesses in any industry and is an excellent digital marketing technique too. You can share industry updates or new offerings from your business. It’s easy to add a blog page that will keep your customers up to date with what’s going on. However, after writing the first… View Article
Read more...If you are looking for ways to set up a blog for your business, there are plenty of great tools to help you with this. You don’t need to be particularly tech-savvy to use a blogging platform or add a blog to your company website. Let’s take a look at some of the ways in… View Article
Read more...Everywhere you go online today, the Internet of Things is one of the hot topics of discussion. With so much progression in this area in the past years, it’s no surprise that we believe the internet of things is our future. In this article, we highlight more about the Internet of Things and how it… View Article
Read more...No good business website is complete without high-quality images. However, taking great images is one of the toughest tasks for anyone who isn’t a professional photographer. So, in this article, we share some of our top tips for creating amazing images for your business website. You’ll then be able to add these to your home… View Article
Read more...Search engine optimisation (SEO) is crucial to improving your business website, so you may consider hiring an SEO analyst. When you work with an SEO analyst, they’ll be able to assess your site for areas that require improvement. As we’re sure you are aware, you can use SEO to widen your online audience and attract… View Article
Read more...When looking to stand out online, you need to find something that will set you apart from your competitors. Video content is one of the best tools available to business owners. Video for your business website offers you the chance to bring your service or product to life in an exciting and captivating manner. They… View Article
Read more...Keeping up with the current web design trends is a skill many business owners struggle with. It’s not that it’s too difficult of a task, but with the trends changing so often, keeping up can be a challenge. Despite this, keeping up with these trends is crucial, ensuring you remain relevant, can effectively resonate with… View Article
Read more...As a business, if you don’t already have a website then you’re putting yourself at a disadvantage. Working alongside a web developer can help rectify this, putting your business on the map, increasing organic traffic, leads, and even sales of your product or service(s). However, knowing where to begin can be difficult. Therefore, we recommend… View Article
Read more...As a small business, the idea of starting a blog may seem overwhelming. However, more likely than not, the idea hasn’t crossed your mind. And if it has, it likely seems like a waste of time, and perhaps something “only big businesses and brands do.” These points are things we hear time and time again…. View Article
Read more...Are you aiming to reach a wider audience online this year? If so, one of the best ways to do this is with a PPC advertising campaign. If you have never used this type of advertising before, keep reading as we share the basics. What is PPC advertising? Before we go any further, let’s discover… View Article
Read more...Are you looking to update your custom business website this year? If so, you’ll want to keep an eye on the web design trends for 2021. In this blog post, we share the top web design trends we’ve seen this year, all of which our team can assist you with. 1) Non-traditional fonts When it… View Article
Read more...When it comes to updating your website, one of the most important elements is adding the perfect images for your brand. While our team will take care of building your site, you might be wondering if it’s time to add some new images to represent what you have to offer. That’s where stock images come… View Article
Read more...Before working with a web development team or web developer, we encourage you to take the time to ask them as many questions as needed. When starting any project, our team will work with you to ensure that we have answered any questions you might have. This is done to ensure you feel comfortable going… View Article
Read more...Many people find that they spend their whole day at work reading. This may include reading from a book, phone, or screen. Excessive screen time, or general reading, slowly takes a toll, whether on your eyes, mind, or motivation. Therefore, it’s no surprise that many companies are looking to add text-to-speech technology to their website…. View Article
Read more...Blogging is no longer reserved for online influencers or those with a passion for sharing their life story. Instead, regular businesses can benefit from blogging and updating their company website with new content. In this article, BSPOKE Design share seven of the top benefits of blogging. Adopt these tips to outrank your competition and land… View Article
Read more...Website SEO is one of the best tools for business owners to use when it comes to reaching new customers. However, there are many myths out there about SEO, which can deter people from putting in the work. Almost any company can benefit from using website SEO techniques, especially when your website is custom-built. However,… View Article
Read more...When it comes to updating your business website, one of the key things to keep in mind is SEO. SEO strategies can be split into on-page and off-page, so today we are going to look at seven top on-page SEO hacks for your business website. In this blog post, we will share the best ways… View Article
Read more...Although on-page SEO is often where businesses tend to focus their time and energy when it comes to SEO, you’ll find that your off-page SEO is just as critical to help improve your rankings. To help you out with this task, we’ve put together our list of the top eight SEO hacks for your website…. View Article
Read more...Building a website on a budget is entirely possible. If you are looking to update your current website or build a new one from scratch, make sure you contact BSPOKE Design, who will be happy to collaborate with you on this work. Keep reading as we share some of the key things to keep in… View Article
Read more...For companies that primarily operate in person or are just starting to sell their products online, you might be wondering if a website is even necessary. For almost any type of business, a website can help to attract new customers and offer more information about your offerings. Let’s take a look at whether a website… View Article
Read more...If you are a small business owner, you might be wondering what tactics you need to use when it comes to SEO for your company’s website. In this article, we will take a look at how small business SEO differs from bigger brands. We will also explore the key ways to improve your SEO as… View Article
Read more...Many business owners don’t realise that their branding could make or break their business. If you are looking to launch a business this year or just think it’s time to upgrade your branding, keep reading to discover the top things that many businesses get wrong about branding. By avoiding these common issues, you can ensure… View Article
Read more...SEO is something that businesses of all types should be using. However, it can be difficult to know where to get started when it comes to improving your SEO. In this article, we will share eight of our top SEO tips for optimising a business website for search engines. 1) Focus on page speed If… View Article
Read more...If you’ve never used a professional website developer before, we understand that you might be worried about the expense this will add to your business. However, most business owners are pleasantly surprised to learn that custom web design is less expensive than they think. Keep reading as we discover the reasons why you may want… View Article
Read more...As a small business owner, you need to put time and effort into your marketing strategies. In 2021, you’ll need to ensure you are spending time on both traditional and digital marketing methods. This will ensure you stay competitive in any industry that you are operating in. Keep reading as we share some of the… View Article
Read more...Each year, we see the digital marketing industry develop even further. Companies are now opting to spend more money on digital marketing than traditional marketing. If you are wondering how best to spend your marketing budget this year, read on. Here we’re going to share with you the top digital marketing trends to keep an… View Article
Read more...The most popular options for a company website are e-commerce and regular websites. If you are just starting your business, we understand it can be confusing to know where to get started. Today we’re going to discuss the difference between these two website options. What is an e-commerce website? The main purpose of an e-commerce… View Article
Read more...When you think about your company’s branding, the first thing that probably comes to mind is your logo. Branding encompasses so much more than just your logo and visual elements. Here at BSPOKE Design, we offer a wide range of branding services, which can help to elevate your brand. Let’s take a look at some… View Article
Read more...Website landing pages, are they worth the time and effort? Yes, yes they are! A website landing page is a distinct page on your site which works to serve a specific purpose. We signpost everything you need to know about landing pages and why they are worth investing in. What is a landing page? A… View Article
Read more...If you are thinking about hosting your website, have you considered a dedicated web host? While there are other options on the market, a dedicated web host offers many advantages. You’ll find that it’s a fast and reliable solution that will ensure customers can visit your website without encountering issues. In this article, we discuss… View Article
Read more...Google Search Console, which was previously known as Google Webmaster Tools, is a free platform. Anyone can use it in order to learn more about how their site is performing on Google. You’ll be able to find out what Google thinks of your site currently and how you can optimise your site. With so many… View Article
Read more...Fundamental website techniques for someone whose not experienced in the web design industry can seem quite overwhelming. This can lead to essential business owners neglecting the essential elements of the company website. When you work with a team of professionals, such as BSPOKE Design, these aspects can be improved upon. In this blog post, we… View Article
Read more...The answer is yes, and here’s how to do it! When you are considering ways to widen the audience your business is reaching, search engine optimisation is certainly the way to go. For companies that are working with a tight budget, we are often asked if it’s possible to perform SEO on a budget. While… View Article
Read more...E-commerce websites are something that more businesses and individuals are looking to build. With more companies than ever before solely operating online, building a good e-commerce site could help your business to thrive. Clients expect an easy online shopping experience, and without a well-designed and thought-out e-commerce website, you’ll struggle to attract the business you… View Article
Read more...Here at BSPOKE Design, we offer a wide range of services, including SEO audits. If you aren’t familiar with an SEO audit, we’re going to share with you what it is and how it can help your website to rank higher on Google and other search engines. In this article, we discuss everything you need… View Article
Read more...When it comes to your marketing strategies within your business, brand consistency is something that should be one of your top priorities. Regardless of your industry, you want to create a consistent experience for your customers from start to finish. Our team at BSPOKE Design can offer our creative services to help improve your brand… View Article
Read more...The two main options on offer for building a website, are custom website design or pre-made templates. While both have their advantages and disadvantages, the most flexible solution is a custom website design. Keep reading as we discuss custom website design vs pre-made templates, so you can decide which is the best option for your… View Article
Read more...SEO is something that any business needs to consider when looking to attract more customers to their website. However, search engine optimisation isn’t something that many companies know how to implement without a little help. In this blog post, we will take a look at why affordable SEO is something you should be considering adding… View Article
Read more...When it comes to building a website, you need to ensure you are thinking about more than just the content you are adding to your site. With hundreds of thousands of websites to visit online, users today are always looking for well-designed websites that are easy to navigate. When working with our team, we will… View Article
Read more...When it comes to offering your customers a great experience on your website, one of the key considerations is your website speed. If a potential customer lands on your website only for it to take ages to load, you can be sure that within a minute, they’ll be closing down your site and moving over… View Article
Read more...There are many elements that come together to offer your visitors a good website browsing experience. One of the elements that’s often overlooked is website layout. A good website will have a navigation system that’s easy and logical to follow. Your visitors should easily be able to find the information they need on your website…. View Article
Read more...When looking to improve your website, you may wish to consider hiring a web designer. Professional web designers will be experienced in building and designing new websites or improving existing ones. As with any profession, you should have specific training and experience in order to work as a web designer. By knowing what you can… View Article
Read more...A free tool that provides invaluable insights for your business and website All businesses today should be looking to understand their website users more, and Google Analytics is one of the key tools on offer. This service allows you to measure and understand your user’s behaviours, and you can track various categories, including conversion rates… View Article
Read more...When it comes to launching a new business, building your website is one of the first steps you should take. Before you even think about opening for customers, you’ll want to have a custom website for your business to share your offerings. If you are building a website from scratch with the help of a… View Article
Read more...Love it or hate it, social media is something that any business should be using to promote their company. Alongside a custom website, your social media accounts give potential clients an idea of what your company has to offer. This article will take a look at what social media management is and how it can… View Article
Read more...If you are considering building a website for the first time for your company, you may be wondering how much it’s going to cost you. Of course, there are plenty of variables when it comes to building a website, and the number of pages and the complexity of the site will impact the overall cost… View Article
Read more...BSPOKE Design regularly works with small businesses and we know, as a small business owner, growing your business is one of your biggest challenges. This is especially true when you first start but is ongoing throughout your business journey. There are many ways in which you can work to expand and grow. We’ve compiled a… View Article
Read more...Irrespective of what industry you are operating within, lead generation is something you’ll probably need to use at some point. This is true, if you’re looking to create interest for your products and services or just wish to promote your brand’s general offerings. Lead generation is essential for both B2B and B2C companies. In this… View Article
Read more...Use our six top tips to improve mobile user experience – a key determining factor for the websites today For the past five years, mobile usage has surpassed computer usage. Nowadays, over half of the world’s website traffic is derived from mobile users. This means that more of us than ever before are relying on… View Article
Read more...When working with a professional web developer, you’ll find that you experience many different benefits. Custom web design is something that many businesses are considering, as it offers them an opportunity to stand out from the crowd. It also provides them with the ability to implement all features that are required by their business. BSPOKE… View Article
Read more...Regardless of what industry your business is positioned in, companies all need to consider their digital marketing efforts. If you are looking to be successful in the online business world, you’ll want to ensure you have a strong digital presence. Not all digital marketing channels are suitable for every type of business. It’s important to… View Article
Read more...Redesigning your website can be a huge undertaking. However, for many companies, it’s a great chance to improve their SEO and redo some of their content to attract more visitors to their site. Today we’re going to share with you our top tips for improving your website and SEO. 1) Plan everything out in advance… View Article
Read more...When we design a local website, we take many different elements into account. We are not trying to attract visitors from around the world. Instead, we want to focus on finding local customers, in and around their business location. There’s little point in attracting visitors to your site from hundreds of miles away if they… View Article
Read more...Are you hoping to learn the basics of website development this year? When getting started, there is so much information online that it may feel overwhelming to those just starting out. In this article, we’re going to share some of our top tips for those wishing to get a fundamental understanding of website development, to… View Article
Read more...As a web design company, we are sometimes asked about Microsoft Azure by our clients. Keep reading to learn more about Microsoft Azure and who could benefit from using this tool. Brief Introduction When considering various cloud computing platforms for your business, Microsoft Azure is one of the world’s most popular options. Previously known as… View Article
Read more...Whether you are just setting up your business or have been established for quite some time, you may be considering your social media presence. One of the most commonly asked questions is whether businesses should use multiple social media platforms. While it can be tempting to stick to just one, BSPOKE Design encourage you to… View Article
Read more...If you have a fantastic idea for an app and your not a software developer, you’re probably wondering where to start its production journey, we suggest you start with a prototype. While many people have an idea in their head, of what their app should look like and how it should function, it’s sometimes much… View Article
Read more...Search engine optimisation is something that anyone looking to improve their online reach should be implementing today. When it comes to digital marketing, SEO is one of the top tools to help you reach a new audience and increase your sales online. The aim of SEO is to place your site higher up on search… View Article
Read more...As a web development company, BSPOKE Design is often asked by our clients, how they should market their products, services, and website. One way we suggest is to use micro influencers – follow our guide to find out more. A brief introduction Influencer marketing is one of the key tools for any online marketing campaign…. View Article
Read more...Developing an app can be incredibly stressful at times for everyone involved. Between tight deadlines and pressure from stakeholders, it’s easy to become overwhelmed with this type of project. Regardless of your role in the project, there are certain steps you can take to avoid becoming stressed out during the development phase. Let’s take a… View Article
Read more...The two main players for building websites using a content management system are WordPress and Squarespace. While they are both loved and used by millions of individuals and businesses, it can be hard to know which will be the best option for your needs. Today we’re going to take a look at the pros and… View Article
Read more...With so many cloud productivity tools, it can be difficult to know which ones are best for your business. You may even be wondering if these tools are worth using in the first place and what benefits they could offer your staff. In this article, we’re going to explore the effects of using cloud productivity… View Article
Read more...At BSPOKE Design, we know it is concerning when your business website loses rank, which can happen with any Google update. But remember, don’t panic! We have written the article below to explain the whys and wherefores of these updates, so you can feel confident about these changes. The June 2021 Google Core Update is… View Article
Read more...More companies today than ever before are bringing on project managers for many different reasons. Depending on your current business plans you may be considering taken on a project manager this year. If you are planning to have a large website developed for your business, a project manager may be essential. This will ensure smooth… View Article
Read more...